{Unit 5} Audio ~ Exploring audio production and technology

What is Production music?

Production music can be known as (e. g - library music, stock, royalty, media production music) and it's a piece that's been written/recorded, and can be added into the music library or archive which lets other people such as (e.g. TV companies, Film Production companies, vloggers, advertisers, animation SFX companies) can use them and apply it to their work. Furthermore, it can be used through having a creative commons license.

What is Commercial music?

Commercial music is a piece that we pay to listen to. For example, the songs that we hear on the radio or downloads/albums we buy in online shops. It can also suggest bands/artists who make the pieces to make a massive success the music industry for their work. Although for people, it isn't easy or cheap to use this type of music to include in their work legally.

Differences between Production Music and Commercial Music

- Production Music is different, and that the purpose is not to sell directly to the public, but to provide the music to companies and individuals who want to use music to enhance their product, film or content. So production music companies have built up large libraries of music, so that their customers can access music immediately to use in their productions.

- When using production music, it is however often more cost effective (producing good results without costing a lot of money) and easier to use because obtaining permissions to it is easier.

- Also, production music from a good company is produced with synchronisation to TV, film and video content. So you should find that it is mixed for that use, comes with alternative versions of the same track and can be looped and edited.

- For commercial music, it's where it's being marketed to the public, instead of being in music libraries by any medium.

The 4 rights in Commercial music:

- Sync Rights

- Master Rights (e. g - in other words dubbing rights)

- Mechanical Rights

- Performance Rights

Most cost effective option for music in a video:

Normally, some people would go ahead and make their own music piece for the content they upload. However, my option would be to hop onto a safe, secured website that includes music (which is created by artists) that is copyrighted free.

Now for me personally, if I ever get into editing videos like skits/short or long films/vlogs or any type of video content I might do in the future, I go onto music libraries where you can find a lot of music your choice. It can present you the types of music you listen to (e . g - Hip-Hop, Pop, Epic, Aesthetic, Dreamy, Horror based) and on top of that, it doesn't cost you as much, because it's already there for you and you can download them.

However, there are some safe, secured websites out there for downloading music, but you would have to register in order to download songs, which is one of the cons into production music, which is what I highly suggest sticking to, because all you do is download, and you aren't charged for it. Just as long as you make sure it's not copyright.

Here are some secured music websites I use:

(With Epidemic Sound you need to register and they are free to use)

- https://www.epidemicsound.com/music/search/

- https://studio.youtube.com/channel/UCohQtSjp3ZcDwgOhpTivkZQ/music

What is a Creative Commons License?

Creative Commons is a system that allows you to legally use “some rights reserved” music, movies, images, and other content — all for free.

Once you have a creative commons license, you won't have any trouble being copyrighted for the music work you did, because it was originally from you. Now in order to make your music legal, for instance:

- A musician might use a Creative Commons license to allow people to legally share her songs online.

- Make copies for friends, or even use them in videos or make remixes.

- Work closely with major institutions and governments to create, adopt and implement open licensing and ensure the correct use of CC licenses and CC-licensed content.

- Offer the Creative Commons Certificate, an in-depth course for people interested in becoming experts in creating and engaging with openly licensed works.

What do you have to do to make your music legal?

When you are trying to edit a video, you want to attach music for background, and you suddenly come across this music piece which, you would have to give credit to the artist by putting their name in the description or have the license to use that audio, otherwise there's a 100% it would bring trouble for you from the artist themselves, you could get a copyright strike for taking the piece without their consent.